SAP HANA ® is one of the newest and most exciting products to emerge from Walldorf in recent years. In memory database processing as a concept is not especially new, but until recently the costs of memory required to enable it have been prohibitive. This is no longer the case, and when harnessed with multi-core processors the results can be spectacular. Primary memory can be read up to 10,000 times quicker than secondary memory, and this also involves negligible latency (minutes instead of days). The SAP HANA ® platform processes both OLAP and OLTP transactions, extracting data from ECC, CRM, BI and other external feeds, and delivering output to a wide assortment of SAP ® enabled applications including mobile devices, and with SAP HANA One ®, to the cloud using AWS ® (Amazon Web Services).